Press Section
nSphere Snags Deals Application Peekaboo Mobile 4/11/11
“nSphere, a company that aggregates online content, today announced the acquisition of mobile location-based deals company Peekaboo Mobile. The company plans on leveraging Peekaboo Mobile’s application to provide local search information to its users. Peekaboo Mobile, which participated in one of VentureBeat founder Matt Marshall’s DEMO challenges just weeks after launching, began as an iPhone application that when launched would show users local deals around them. http://www.nytimes.com/external/venturebeat/2011/04/11/11venturebeat-nsphere-snags-deals-application-peekaboo-mob-38908.html?scp=1&sq=peekaboo%20mobile&st=cse
nSphere Acquires Couponing Startup Peekaboo Mobile 4/11/11
“Online business directory company nSphere has acquired mobile couponing startup Peekaboo Mobile. Terms of the deal were not disclosed, but we hear the transaction was in the seven-figures. http://techcrunch.com/2011/04/11/nsphere-acquires-couponing-startup-peekaboo-mobile/
Mobile Coupon-Clipping Startup Gets Snapped Up 4/11/11
“Peekaboo Mobile, makers of an iPhone and Android app for finding nearby mobile coupons, has been acquired by local advertising provider nSphere for an undisclosed, seven-figure sum. The startup, founded in 2010, gives business owners the ability to create coupon deals, which are then accessible via the company’s mobile applications and partner network. http://mashable.com/2011/04/11/peekaboo-mobile-acquired/
Start a Long-Term Customer Relationship with Offers from Peekaboo Mobile 2/10/11
“Small businesses today are always looking for effective ways to attract new customers and build their email lists. That’s why I wanted to write about a neat new app called Peekaboo Mobile that’s combining mobile marketing with traditional promotional offers. This app was designed specifically for small businesses to attract new customers through location-based advertising.”
http://blogs.constantcontact.com/commentary/start-a-long-term-customer-relationship-with-offers-from-peekaboo-mobile/
Digital Coupons on a New App 2/3/11
“When customers see great deals, they are more inclined to visit your salon on a more regular basis. Now there is a free Smartphone app called Peekaboo Mobile that can allow your salon to offer deals on everything from hair cuts to manicures.”
http://modernsalon.com/Digital-Coupons-on-a-New-App/2011-02-03/SalonToday-SalonManagementArticle.aspx?oid=1305458&fid=ST-Articles&aid=1674
Brand News – Peekaboo Mobile 2/1/11
“New free app that connects Smartphone users to location-targeted offers created by local businesses. The app enables the user to pull up a map which shows all businesses within 5O miles of their current location that are featuring some type of immediate offer. All deals can be redeemed on the spot by flashing one’s phone to the cashier.”
http://www.beveragebusiness.com/departments/article.php?cid=7&eid=83&aid=1769
Thawing out business 1/27/11
“Last Friday, Robert Marshall hosted a blizzard “Happy Hour’’ at his Boston store, Marshall’s Fenway Farm Stand. The event, promoted through cellphone app Peekaboo Mobile, gave customers a 20 percent discount on their total purchase between 4 and 8 p.m. Traffic was better than expected that day”
http://www.boston.com/business/articles/2011/01/27/shops_try_to_lure_customers_amid_snow/
Location, Location, Location 1/18/11
“Peekaboo takes an opposite approach: Peekaboo does not require any check-in, any gaming. We want to be a pure play coupon provider, co-founder Ben Dolgoff told Gifts & Dec. We really cater to the small business. Peekaboo’s app is free for consumers to download.”
http://images.burrellesluce.com/image/32892/32892_5283
New Mobile App Being Picked Up By Franchises 1/13/11
“Franchises such as Honey Dew, Subway and Little Caesar’s have picked up a free smart phone app that shows all immediate offers at surrounding businesses. Peekaboo Mobile allows deals can be redeemed on the spot by simply showing one’s phone to the cashier. Peekaboo says that using the phone app eliminates paper coupons, and the hassle of expiration dates and the unnecessary obligation to participate in group buying.”
http://www.franchisevendordirectory.com/articles/story.php?article=02033
20 Best iPhone Apps 1/3/11
“Finds coupons and promotions wherever you are (within 50 miles of your location) that are redeemable from the phone. Save on services like haircuts and restaurant meals instantly. No more printing or clipping cumbersome coupons.”
http://www.workingmother.com/BestCompanies/gallery/2010/11/iphone-apps-to-improve-your-life?page=0,7
Constant Contact Announces Winners of $15,000 Application Developer Contest Kwanzoo Takes First; Powercard and Peekaboo Mobile Round Out Top Three 12/20/10
“The trusted online marketing advisor to more than 400,000 small organizations worldwide, today announced that Kwanzoo has been awarded the grand prize in the Constant Contact Developer Challenge, with Powercard and Peekaboo Mobile taking runners-up honors. The inaugural contest generated more than 100 entries aimed at optimizing social media, CRM, and mobile channels for small business marketing.”
http://classic.cnbc.com/id/40750828
Constant Contact Announces App Developer Contest Winners: Peekaboo Tops Mobile Division 12/20/10
“This appears to be a great way for constant contact to expand it’s online marketing services by leveraging the development and resources of other companies. I was able to catch up with Peekaboo co-founder Mike Fruzzetti this morning, here is what he said about the contest…”
http://bostinnovation.com/2010/12/20/constant-contact-announces-app-developer-contest-winners-peekaboo-tops-mobile-division/
Constant Contact Announces Winners of $15,000 Application Developer Contest 12/20/10
“Winners of the contest were selected from a pool of finalists, made up of the winners from each of the contest’s categories. Grand-prize winner Kwanzoo won the Social Media category, while Powercard won in Contact Management and Peekaboo Mobile won in the Mobile division.”
http://www.businesswire.com/news/home/20101220005195/en/Constant-Contact-Announces-Winners-15000-Application-Developer
Mobile coupons: Deals sent to your cell (Video) 11/25/10
“If you’re not the type of person to rifle through the circulars and cut out coupons, there is good news for you. You can have those coupons sent right to your phone, and it’s pretty timely, as you can take advantage of this just in time for Black Friday. Ben Dolgoff, the co-founder of the mobile coupon app peekaboomobile.com , has more.”
http://www.myfoxboston.com/dpp/morning/mobile-coupons-deals-sent-to-your-cell-20101125
Latest apps let discounts find you. But will retailers see an advantage in mobile coupons? 11/21/10
“Peekaboo served up good deals, like 20 percent off at a dry cleaner, or a free order of fries with the purchase of a sandwich at Four Burgers.”
http://www.boston.com/business/technology/articles/2010/11/21/latest_apps_let_discounts_find_you_but_will_retailers_see_an_advantage_in_mobile_coupons/?page=1
New angel group Apricot Capital makes first investment – Peekaboo Mobile 10/29/10
“Apricot Capital, a new seed investing group launched by two young angel investors, has made its first investment. Jennifer Lum, former vice president of advertising at Quattro Wireless, and Peter Wernau, a private investment manager, formed Apricot earlier this year.”
http://www.masshightech.com/stories/2010/10/25/daily42-New-angel-group-Apricot-Ventures-makes-first-investment.html
Official Press Release – Peekaboo Mobile Receives Funding from Apricot Capital 10/29/10
“Peekaboo Mobile, LLC, has announced funding from newly-established seed-stage investment firm Apricot Capital LLC. Peekaboo Mobile is a mobile technology company that connects consumers to location-targeted offers created by local businesses. Peekaboo currently reaches over 50 million smartphone users through their Android and iPhone applications and extensive partner network.”
http://peekaboomobile.com/2010/11/01/peekaboo-mobile-%E2%80%93-funding-press-release/
Peekaboo Mobile Now Available on Android Phones: Bringing More Deals to More Users 10/22/10
“Boston’s fastest growing mobile coupon provider Peekaboo Mobile has just launched it’s Android version. Their apps are now available for iPhone, iTouch, iPad and Android.”
http://bostinnovation.com/2010/10/22/peekaboo-mobile-now-available-on-android-phones-bringing-more-deal-to-more-users
Where, Peekaboo Mobile Team Up for Coupons 10/14/10
“Boston-based startups Where and Peekaboo Mobile said today they have formed a partnership to provide location-based coupons to consumers via mobile phones. Financial terms of the partnership weren’t given, but Peekaboo will use Where’s location-based advertising network to extend its mobile coupon service to a larger sphere of consumers and local merchants.”
http://www.xconomy.com/boston/2010/10/14/where-peekaboo-mobile-team-up-for-coupons
Peekaboo Finds Where: Partnership Brings Mobile Coupons to 50 Million Users 10/14/10
“Boston’s fastest growing mobile coupon provider Peekaboo Mobile has scored a big partnership with Where Inc. Both mobile companies have been on a tear lately.”
http://bostinnovation.com/2010/10/14/peekaboo-finds-where-partnership-brings-mobile-coupons-to-50-million-users
Official Press Release – Peekaboo Mobile and WHERE Partnership 10/14/10
“Peekaboo Mobile Partners with WHERE to bring location based coupons to over 50 million users.”
http://www.peekaboomobile.com/peekaboo-mobile-where-press-release
On Location 9/1/10
“CardStar Inc. (formerly based in Canton, Conn.) today announced a partnership with another Boston startup, Peekaboo Mobile, to use Peekaboo’s geo-location mobile application to deliver restaurant and retail coupons. Peekaboo, owned by a two-man startup called Byte Ventures LLC, launched in March.”
http://www.bizjournals.com/boston/blog/bottom_line/2010/09/on_location.html
Peekaboo Partners with CardStar: Brings Mobile Coupons to 750k+ Users 9/1/10
“Breaking news coming from the mobile cave downstairs here at the The Hangout Hub. Two fast growing mobile companies are partnering to bring location based discounts to the mass market.”
http://bostinnovation.com/2010/09/01/peekaboo-partners-with-cardstar-brings-mobile-coupons-to-750k-users
Official Press Release – Peekaboo Mobile and Cardstar Partnership 9/1/10
“Breaking news coming from the mobile cave downstairs here at the The Hangout Hub. Two fast growing mobile companies are partnering to bring location based discounts to the mass market.”
http://peekaboomobile.com/2010/09/02/peekaboo-cardstar-press-release/
North End WaterFront 8/24/10
“Although offering deals in 14 states, Chief Operating Officer and Founder, Ben Dolgoff, is a North End resident who started Byte Ventures and created Peekaboo Mobile with fellow Suffolk University graduate, Michael Fruzzetti.”
http://www.northendwaterfront.com/home/2010/8/23/north-endwaterfront-businesses-partner-with-peekaboo-mobile.html
Wicked Local 8/22/10
“Rockland business Bob’s One Stop Market recently partnered with Boston-based Peekaboo Mobile, a new mobile application that enables consumers to pull up a map on their smart-phone to find coupons, discounts and promotions from area boutiques, restaurants, cafes, etc.”
http://www.wickedlocal.com/rockland/newsnow/x1024315169/Rockland-market-partners-with-Peekaboo-Mobile
Suffolk University 8/11/10
“Two University graduates have launched Peekaboo Mobile, a smart phone application that connects users with coupons, discounts, and promotions in their immediate area.”
http://www.suffolk.edu/43149.html
Techland 8/2/10
“Deals and coupons are added by local businesses, making Peekaboo a great tool to use while exploring new neighborhoods and shopping areas, and you can share deals you find yourself with other Peekaboo users.”
http://techland.com/2010/08/02/five-boston-startups-to-watch
Tech Cocktail 7/27/10
“You might not need to worry about that anymore as Peekaboo Mobile offers a free iPhone application that provides coupons, discounts and promotions directly to your phone based on your current location.”
http://techcocktail.com/home/2010/07/27/find-report-local-deals-with-peekaboo-mobile
Boston Globe 7/23/10
“Mobile is the way to reach consumers, especially college students and younger, right at their fingertips,’’ said Ben Dolgoff, cofounder of Peekaboo Mobile, a new app developed in Boston that uses GPS technology in phones to find deals from nearby stores and restaurants.”
http://www.boston.com/business/articles/2010/07/23/ringing_up_sales/
GenJuice 7/15/10
“The GenJuice team got an awesome opportunity to check out a Dart Boston event in Boston. At their Capitalize 9 event, we saw the Peekaboo Mobile guys pitch their new startup and had to grab them for an interview.”
http://genjuice.com/2010/07/15/genjuice-met-peekaboo-mobile
Shoestring Magazine 7/14/10
“The Peekaboo team is on a mission to work with independent, local businesses and help them grow, too; so you’re more likely to find a BOGO coupon for The Sherman Cafe than one for Starbucks, and buying local has been proven to be better for economies overall.”
http://www.shoestringmag.com/technology/peekaboos-paperless-coupons-save-money-planet
Cape Cod Times 7/13/10
“For many young entrepreneurs, starting up a new business is all about making deals. But for Cape Codders Ben Dolgoff and Michael Fruzzetti, it’s about finding deals.”
http://www.capecodonline.com/apps/pbcs.dll/article?AID=/20100713/BIZ/7130301
Weekly Wrap-Up 7/9/10
“The DartBoston event highlighted Peekaboo Mobile, a young startup, pitching their business to Highland Capital Partners – a venture capital firm.”
http://www.keithpetri.com/2010/07/09/weekly-wrap-up/
Bostinnovation 7/7/10
“Highland Capital Partners had the privilege of putting Ben Dolgoff and Mike Fruzzetti of Peekaboo Mobile on the hot seat in front of a large group of inquiring minds.”
http://bostinnovation.com/2010/07/07/how-to-pitch-a-vc-peekaboo-mobile-and-highland-capital-partners-hit-dartbostons-capitalize/
Capitalize 7/6/10
Check out the Peekaboo Mobile crew presenting live to Highland Capital Partners and an audience of over 100 people.
http://capitalize.dartboston.com/capitalize-ep8-peekaboo/
Boston Herald 6/20/10
“Dolgoff and Fruzzetti wanted to make their service very local and well suited to small businesses more than large chains. The service uses the GPS system in the phone to provide coupons only for nearby businesses.”
Boston Herald Discusses Peekaboo Mobile
Pokin’ Holes Interview 5/27/10
“In the hot seat tonight we had Peekaboo Mobile, an iPhone app that uses GPS to find exclusive coupon deals and discounts directly around you. As always we had a great panel with a great discussion on what Ben and Mike should be thinking about for their company’s next steps.”
http://www.dartboston.com/pokin-holes-ep48-peekaboo-mobile/
Thrillist Boston 5/26/10
“From a couple of Suffolk grads with a background in high finance, this launched-outta-the-Hub free app uses your phone’s GPS to send you deals and coupons (posted by the stores themselves or by other users) at businesses “that are just footsteps away from you.”
http://www.thrillist.com/boston/peekaboo-iphone-app
Mass High Tech – Five You Should Follow 5/25/10
“As part of each week’s Startup Report e-newsletter, Mass High Tech will highlight five startup companies and their business goals. Mass High Tech will choose the weekly featured companies by soliciting nominations through a poll of 10 companies.”
http://www.masshightech.com/stories/2010/05/24/daily20-Startup-Watch-Five-you-should-follow.html
VentureFizz 5/19/10
“Recently, I sat down with Michael Fruzzetti and Ben Dolgoff, co-founders of newly minted Peekaboo Mobile, an application for Apple mobile devices that uses your GPS location to send you deals and offers at retail stores nearby.”
http://venturefizz.com/blog/i-see-you-five-minutes-peekaboo-mobile
Internet Tech Boston 5/14/10
“Since their launch on the Apple App Store in early March, 2010, Peekaboo has quickly amassed 400 users of the service in the Boston area. More importantly – they secured relationships with around 65 businesses such as Beacon Hill Athletic Club, The Good Life, and Boston Common Coffee, who use Peekaboo’s online coupon management system to post deals and offers directly to the Peekaboo community.”
http://www.internettechboston.com/2010/05/14/i-see-you-five-minutes-with-peekaboo-mobile/
Pokin’ Holes (DART Boston) 5/13/10
“This month we have mobile startup Peekaboo presenting. Ben and Mike have created an iPhone app (soon to have Android) that allows consumers to access and utilize coupons at nearby businesses based on the consumer’s GPS location.”
http://dartboston.com/pokin-holes-pre-show-peekaboo-mobile/
TheWhereBusiness.com 5/6/10
When members find a good buy they can post it to Peekaboo and share it through Facebook and Twitter. The co-founders of Byte Ventures, Michael Fruzzetti and Ben Dolgoff, believe this will build traction for the app by offering advertisers a proactive and engaged audience.
http://news.thewherebusiness.com/content/peekaboo-build-crowd-sourced-coupons-0
Bostinnovation 5/4/10
Co-founders of Byte Ventures, Michael Fruzzetti and Ben Dolgoff, along with an off-shore development team, have created Peekaboo, an iPhone app that gives you coupons based on your location. Using Boston as their beta-test city, Peekaboo currently registers your location and then lists the businesses in your radius that are offering deals. It’s simple: Present the respective coupon via your iPhone and save some money. Read more by clicking the link below…
http://bostinnovation.com/2010/05/04/peekaboo-enters-the-geo-location-game-starting-with-boston/
March PR 4/19/10
In a recent conversation I had with Ben Dolgoff, COO and co-founder of Byte Ventures and co-creator of Peekaboo Mobile, he commented that he and his co-creator, Michael Fruzzetti came up with the idea of Peekaboo when they realized there was no easy way to locate deals that were directly around your current location. Read more by clicking the link below…
http://www.marchpr.com/blog/2010/04/peekaboo-mobile-where-deals-find-you/
Article Written by Meredith Eaton of March PR 4/13/10
Peekaboo Mobile is a new app delivers all the best deals straight to your phone. With this app, you can receive mobile coupons for nearby businesses and even redeem the coupons directly from your phone, so there’s no printing necessary (you’re welcome, Mother Nature). Peekaboo Mobile also lets users search and find savings based on their location through the map view, which pin points deals in their immediate vicinity using the GPS on their phone. Users can also post deals or discounts they’ve found to bring even more deals to the community. Read more by clicking the link below…
http://meredithleaton.wordpress.com/2010/04/13/peekaboo-mobile-bringing-great-deals-straight-to-your-phone/
Article from Boston Innovation 4/6/10
Started two weeks ago, I give these guys props for having their intern dress up in a frog suit. They started with their team to create an iPhone App to arrive into the e-commerce coupon universe. Read more by clicking the link below…
http://bostinnovation.com/2010/04/06/demo-challenge-matt-marshall-co-visit-boston/
Tessa Kohn’s Blog Post 3/30/10
As we sat around my table eating Dominos’ heart-attack-on-a-plate, I got to know the two randoms in my apartment a little better than just by shoving snow in their faces. They went to Suffok, they do something involving money and numbers and things I don’t understand in the Financial District, and oh wait, they own their own business at 24. When they found out I was in advertising, they suddenly seemed veryyy interested. I like to think the great friendship that our night turned into was more to do with the time we spent going out on weekends, weekday dinner dates, afternoon coffee breaks, etc., and less to do with the beneficial ways in which they can use my knowledge about advertising/marketing…but we may never know.
Read more by clicking on the link below…
http://tessakohn.wordpress.com/2010/03/30/peekaboo/
Article Written By Marissa Coleman, Industry Notes
Introducing the most contemporary and revolutionized way to search for coupons-a mobile application called Peek-a-boo, “where deals find you.” This mobile app is currently available for iPhone and iTouch users where deals in your surrounding area actually find you. Read more by clicking on the link below…
http://marissacoleman.wordpress.com/2010/04/13/peek-a-boo/

